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Recruitment specialists in editorial and
content creation – digital and print

Honest, knowledgeable and friendly recruitment
to grow your career or your business

About

Welcome to Folio, a recruitment
agency for the media industry.
We place permanent and freelance
candidates in all areas of editorial
and content creation.

Penny Lawson founded Folio in 2005 after 13 years in publishing. In her previous career she worked as a chief sub and deputy editor on some of the UK’s best-known consumer and client magazines, so she knows the industry first-hand.

She has matched hundreds of candidates to exciting opportunities, whether that be within digital, social, content marketing, consumer, b2b, communications or PR. The fact that many of these candidates are now clients is testament to Folio’s success.

Folio prides itself on its honest, friendly approach and the business is built on integrity and reliability. Excellent recruitment isn’t about plugging gaps – it’s sharing the dream, giving intelligent advice and supporting you throughout the journey.

Candidates

Registering with Folio

Folio specialises in jobs in content creation. From editorial assistant to editorial director, or social media exec to senior strategist, we can help find the right role for you.

To start, please send us your CV with a cover letter outlining the type of role you are looking for and salary expectations. We review every application and you will always hear back. If we think we can help, we’d like to meet to talk in more detail about your career moves and aspirations.

We get to know the people we work with – and that is what makes Folio special.

Contact us

Please send your CV with a cover letter to hello@foliorecruitment.co.uk

Testimonials

“Penny is the friendliest face in recruitment, adding a personal touch that goes beyond the day-to-day normality of sharing CVs and portfolios, and chasing up work opportunities. She’s also efficient, with a great memory and network of contacts, placing people in the right roles for freelance and putting them forward for full-time vacancies. Penny maintains close communication when something’s come up, so you aren’t left wondering whatever happened to that mooted possibility (which some recruiters seem to do all too often!). It’s a pleasure to be on Penny’s books.” Stuart, Copywriter

“The difference between Penny and other recruiters is that she genuinely cares about you as an individual. Right from the outset, Penny took the time to get to know me and my likes and dislikes, and within weeks had placed me with a host of long-standing clients. Her connections are second to none, but it is her caring and personable approach that sets her apart from all other recruiters I’ve worked with. I’ve had nothing but a positive experience and can thoroughly recommend Folio!” Matt, Editor

“Penny really listened to what I wanted and only matched me with the roles and companies that would suit me best. Throughout I felt incredibly supported, at ease about big career decisions and altogether more confident about my future. Within two weeks I was offered the job I was looking for. I can’t thank Penny enough for all her help!” Emily, Content Exec

“I approached Penny after six months of searching for employment with no success. Her experience, expertise and guidance were exactly what I needed and she restored confidence in my abilities. She helped me refocus on what it was that I wanted to achieve. Within days, Penny had secured an interview for me and it was only a matter of weeks before I was offered a full-time position. Thanks to her, I am now in a job that I absolutely love.” Justine, Sub-editor

Freelance

Deciding whether to go freelance can be very daunting – sole trader versus limited company, what expenses are tax deductible, should you be VAT registered, etc. And when you are successfully working freelance, the chances are you’ll need advice from time to time.

These practical guides offer help on how to set up, expenses, personal indemnity insurance, self-assessment and a host of other important issues.

Clients

How Folio can help

Folio is a niche, specialist agency focussing on content creation. We work with content marketing agencies, ad agencies, global news publishers, consumer brands, PR agencies, social and video specialists, independent publishers and any business in need of engaging content.

Penny spent 13 years in publishing, so genuinely gets what you need. She loves combining the worlds of publishing and recruitment and has one simple aim – to truly match the needs of both clients and candidates.

Most of our clients come to us by referral (thank you) and they keep coming back. We interview all candidates and set tests, when relevant, to assess writing, editing, subbing, SEO, social, digital and IT skills. We only put forward people we believe are a strong fit and we will never clog your inbox with CVs.

To speak to one of the team call 020 3417 4060 or email hello@foliorecruitment.co.uk

 

Testimonials

“Folio’s editorial expertise and professionalism have been invaluable. Other recruitment agencies left us disappointed with their level of service, but Folio understood our needs completely and helped us find the right people for numerous roles, both temporary and permanent.” Barry, Director

“Penny hunts down the candidates other agencies don’t and doesn’t just rely on incoming CVs. She has placed several outstanding candidates with me over the years, both permanent, fixed contract and freelance, a number of which are still in place after many years.” Chris, Editor

“Folio has been an invaluable help to me, providing excellent, technically skilled, friendly and reliable sub-editors who meet the exact requirements of our demanding production desk. Folio provides such subs promptly and often at very short notice (due to the unforeseeable events of a busy publishing outfit), significantly easing the pressure at the most challenging times.” Stuart, Production Editor

“Penny delivers. She has never wasted my time by putting people forward who are not suitable. Everyone she sends my way has been more than capable of doing the job at hand. On the whole, freelancers I get through Penny come back to work with us job after job as her standard is incredibly high.” Zoe, Head of Content

Jobs

Editor, b2b, content marketing agency
Central London, hybrid working
Full time, permanent, salary on application
Feb 2024

This role is at a leading content consultancy in London, whose clients include major banks and global businesses. As Editor, you would be responsible for creating multi-channel content and taking ownership of projects from concept to execution.

The successful candidate will have a strategy-first mindset, and love to research, ideate, write, and edit. Experience in journalism or content creation in the Energy or Finance sectors is important.

Responsibilities:

Actively participate in ideation and brainstorming sessions — and sometimes run them.
Create best-in-class content, from concept to execution, across a variety of formats.
Recruit and conduct interviews with SMEs.
Edit copy for grammar, style, structure, POV and accuracy.
Collaborate with the creative team on visual content.
Effectively present ideas and work to client(s); respond efficiently and constructively to client feedback.
Support day-to-day content management operations; participate in status and client meetings.
Assess data and reader feedback to better understand content performance and audience engagement.
Support client services team with pursuing client expansion opportunities and new business
Stay abreast of emerging industry trends and topic areas relevant to clients, with an aim to be ahead of the curve on innovative storytelling.

You will need:

At least 3 to 5 years’ experience in journalism and/or creating editorial content with experience in the Finance and Energy sectors.
Excellent writing and editing skills; outstanding portfolio containing published pieces of varying styles.
Strong interpersonal and communication skills.
Demonstrated ability to work in a team-oriented environment as well as independently.
Ability to produce a large volume of high-quality work on tight deadlines.
Detail-oriented, organized, flexible and comfortable managing multiple streams of source material and client feedback.

Media & Communications Writer
City of London, hybrid working
Full time, permanent, salary up to £45k depending on experience
Feb 2024

An exciting opportunity has arisen for an experienced Media and Communications Officer to join a specialist international PR and Strategic Communications Agency. Working with high-level governmental, inter-governmental, charity and corporate clients, the agency offers a unique exposure to a global client base and network, working to bridge the communications gap between cultures and communities on a local and international scale.

Responsibilities

Write, edit and proofread content for press materials
Proactively develop and implement media pitches
Draft op-eds, media articles, speeches and arrange interviews on behalf of clients
Develop new content ideas for clients. Determining content needs thorough conversations with clients and their representatives & researching topics and analysing current media coverage so their content contains timely and accurate information
Manage and provide direction on all social media channels
Take a lead role in developing collateral materials including fact sheets, product descriptions, sales collateral, presentations, messaging, website content, newsletter content and blogs
Develop professional relationships with media personnel, responding to information requests and negotiating to receive the best coverage possible
Complete all writing projects according to given style and assignment specifications before deadlines and to a high standard
Work closely with senior Unitas Directorship to produce business proposals and presentations
Joining team brainstorming sessions to plan publicity strategies and campaigns

Qualifications

Strong research, writing, editing and verbal communication skills with a strict attention to detail are essential
Minimum of 2 years’ experience in a similar communications/media/journalism/public relations role
Demonstrated ability to develop creative, compelling and accurate content/written material in a variety of styles for diverse audiences, including op-eds and press releases
Capacity to draft/edit material ranging from quick “sound bites” to in-depth policy analysis
A keen interest and knowledge of current affairs, global news, politics and policy issues
Strong knowledge of how the media works and how best to communicate with journalists
Ability to handle multiple projects and meet deadlines in a fast-paced environment

Project Manager, B2C, content marketing agency
Central London
Hybrid (but mainly WFH), permanent, salary on application
Feb 2024

Please contact hello@foliorecruitment.co.uk for a full job spec

Project Manager, B2B, content marketing agency
Central London
Hybrid working (2 days in the office), permanent, salary on application
Feb 2024

Please contact hello@foliorecruitment.co.uk for a full job spec

Sub-editor, finance, working in The City
Central London
Permanent, full time, hybrid working, salary on application
Feb 2024

This is to work in-house at a well known bank in London

Senior Media & Communications Writer
City of London, hybrid working
Full time, permanent, salary on application
Feb 2024

An exciting opportunity has arisen for an experienced Media and Communications Officer to join a specialist international PR and Strategic Communications Agency. Working with high-level governmental, inter-governmental, charity and corporate clients, the agency offers a unique exposure to a global client base and network, working to bridge the communications gap between cultures and communities on a local and international scale.

Responsibilities

Write, edit and proofread content for press materials
Proactively develop and implement media pitches
Draft op-eds, media articles, speeches and arrange interviews on behalf of clients
Develop new content ideas for clients. Determining content needs thorough conversations with clients and their representatives & researching topics and analysing current media coverage so their content contains timely and accurate information
Manage and provide direction on all social media channels
Take a lead role in developing collateral materials including fact sheets, product descriptions, sales collateral, presentations, messaging, website content, newsletter content and blogs
Develop professional relationships with media personnel, responding to information requests and negotiating to receive the best coverage possible
Complete all writing projects according to given style and assignment specifications before deadlines and to a high standard
Work closely with senior Unitas Directorship to produce business proposals and presentations
Joining team brainstorming sessions to plan publicity strategies and campaigns

Qualifications

Strong research, writing, editing and verbal communication skills with a strict attention to detail are essential
Minimum of 2 years’ experience in a similar communications/media/journalism/public relations role
Demonstrated ability to develop creative, compelling and accurate content/written material in a variety of styles for diverse audiences, including op-eds and press releases
Capacity to draft/edit material ranging from quick “sound bites” to in-depth policy analysis
A keen interest and knowledge of current affairs, global news, politics and policy issues
Strong knowledge of how the media works and how best to communicate with journalists
Ability to handle multiple projects and meet deadlines in a fast-paced environment

Diversity policy

Diversity and inclusion

At Folio we are devoted to ensuring our recruitment is not only excellent, but inclusive and diverse.

We are committed to ensuring equal opportunities for everyone and we measure an individual on their abilities and not on gender, race, age, sexual orientation, disability, or belief.

We believe that a diverse and inclusive workforce is vital to progress and success. Our unique approach, as long-term mentors to our candidates and clients, allows us to advise on a true best-fit – to achieve long-term and mutually beneficial business relationships.